The art of persuading through listening - Part B

Category : Sales
  • Course Duration30 minutes
  • Course Start---
  • Instructor---

This program aims to help learners to comprehend for full immersion in the customer’s world they need to better understand customer needs and imperatives.

  • Identifying the factors driving your customer’s buying decision.
  • Adapting your offer and your arguments to cement your credibility.
  • Using comparative arguments in an ethical way to convince your customer when faced with an offer from a competitor.
  • Structuring your offer in a way that convinces effectively.
  • In the end of this program learners will be able to convince customers (with integrity) with well-structured arguments and a tangible, irrefutable argument technique..


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